For Independent Gyms & PT Studios

Most Australian gyms doing $30K–$100K/month are invisible to people searching “gym near me” right now. We fix that in 90 days — or you stop paying.

Done-for-you Google Business Profile rebuild, Google Ads rebuilt around real conversions, and four new location or service pages every month. Same system we use to outrank 12 competing agencies in our own market.

We rank #1 in our own market against 12 competing agencies — the same local SEO + Google Ads playbook we run for your gym.

Free. No obligation. Audit your ads before the call.

Three things killing your member growth right now

Your Google Business Profile sits at position 5–8 in local search. When someone in your suburb types “gym near me,” they see Anytime, Plus Fitness, and Jetts before they see you. You don’t get the click.

Your Google Ads are optimised for clicks, not members. You’re paying for traffic nobody measured, because calls, form fills, and bookings were never wired up as conversions.

You’re over-reliant on referrals to keep the lights on. When word-of-mouth slows, you can’t turn on a tap. Off-peak classes stay empty. Growth becomes a guessing game.

This is built for you if:

You’re doing $30K–$100K/month and growth has plateaued

Most new members still come from referrals or walk-ins

You’ve tried Google Ads before and couldn’t tell if it worked

You’ve Googled your own business and seen the chains ranked above you

If three of those sound familiar, the call is worth 30 minutes.

We rebuild your Google Business Profile, Google Ads, and local SEO as one system — measured in new member enquiries, not clicks.

How It Works

Three steps. No long sales cycle, no 30-page audit.

STEP 01

Free 30-min audit call

Before we talk, I pull your current GBP, ads, and local ranking data. On the call I show you exactly where enquiries are leaking and what I’d change first. No pitch unless you ask for one.

STEP 02

Month 1 build

Technical SEO fixes, Google Business Profile rebuild, full Google Ads rebuild with conversion tracking wired to calls, form fills, and bookings.

STEP 03

Ongoing growth

Four new service or location pages per month, week-to-week ad management, monthly report + 30-min strategy call.

What happens in your first 30 days

WEEK 1

Technical SEO audit, GBP audit, competitor analysis on your top 3 local rivals, conversion tracking setup in GA4 and Google Ads.

WEEK 2

GBP rebuild (categories, services, photos, posts, Q&A), citation cleanup, on-page SEO fixes on your key pages.

WEEK 3

Google Ads rebuild — new campaign structure, conversion-focused keyword lists, negative keyword cleanup, landing page alignment.

WEEK 4

First new service or location page live, ads launched, first weekly check-in, Loom walkthrough of everything that was done.

By day 90, here’s what changes

Your GBP moves from position 5–8 into the local 3-pack for your main “gym in [suburb]” search

Every ad click is tagged to a call, form fill, or booking — you know which keywords bring paying members

8–12 new location or service pages indexed and ranking for long-tail searches

Off-peak class bookings start filling from paid and organic traffic, not just referrals

A full-time marketing hire costs $5K–$8K/month before ad spend. You get the same output for less than half.

Flat monthly fee

$2,500/month

3-month minimum. Month-to-month after.

Flat monthly fee: $2,500/month

Ad spend billed directly by Google — we don’t mark it up

3-month minimum, month-to-month after

90-day guarantee

If your enquiry volume hasn’t measurably increased by day 90, month 4 is free while we fix it.

Why 3 months minimum? Google’s local algorithm needs 60–90 days to re-rank after GBP and on-page changes. Anyone promising results in 30 days is running ads, not doing SEO. After month 3, cancel any time.

Client case study

Keystone Strength & Conditioning — Maitland, NSW

From position #7 to #2 in 90 days

Keystone came to us with Google Ads that weren’t tagged to conversions and a Google Business Profile stuck at position 7 for “gym in Maitland.” Here’s what 90 days of the system delivered.

Metric

Before

After 90 days

Local pack position

"gym in Maitland"

Before#7

After 90 days

#2↑ 5

Monthly enquiries

Calls, form fills, bookings

Before12

After 90 days

41+242%

New members from digital

Paying, not trials

Before4

After 90 days

18+350%

Cost per enquiry

Ad spend ÷ enquiries

Before$100

After 90 days

$37−63%

What changed: Google Business Profile rebuild, 8 new location and service pages, Google Ads restructured around call and form conversions.

Common Questions

No. We ask for 3 months because Google's local algorithm genuinely needs 60–90 days to respond to GBP and on-page changes — promising faster is dishonest. After month 3, cancel any time with 7 days' notice.

First GBP ranking movement around day 30–45. Ad conversion data inside the first two weeks. Meaningful enquiry volume increase from day 60 onwards. The 90-day guarantee applies: if enquiries haven't measurably increased by day 90, month 4 is free while we fix it.

The real concern here is wasted spend. If you're doing under $30K/month, the retainer plus ad budget is usually too much too fast — we'll say so on the call and point you at the DIY path instead. $30K–$100K/month is the band where this pays back inside a quarter.

If you've been burned before, here's the honest version: you deal with me, not a rotating account manager. You get the technical SEO, the Google Ads rebuild, and the ongoing content from the same person — nothing falls between the cracks. At month 3, if we can't show real enquiries, we tell you instead of quietly renewing.

No. This package is built around Google Maps, local search, and people searching for a gym near them. Online-only coaches win on different channels — Instagram, YouTube, paid social — where we'd only be half-useful. If you run a physical location (even one studio), you're a fit.

Every month you get a plain-English report and a 30-min call walking through what's landing enquiries and what isn't. At day 90, if enquiry volume hasn't measurably increased, month 4 is free while we fix it. Everything we've built — GBP, ad account, tracking, website changes — stays in your name either way.